RapidPro: communication on health & education

Digital

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UNICEF

RapidPro: communication on health & education

RapidPro, a mobile technology tool used in 117 countries, enables real-time data collection and mass communication through SMS and platforms like Facebook Messenger, Telegram, and WhatsApp. It supports health, education, and child protection initiatives, including UNICEF’s U-Report and Digital Health in 18 countries. In 2018, it reached 37 million children in Pakistan for immunization awareness, and in 2022, exchanged 1 billion messages. RapidPro also aids in coordinating aid programs and monitoring interventions, showcasing its extensive and impactful reach.

RapidPro collects data via short message service (SMS) and other communication channels (e.g. voice; social media channels, such as Facebook Messenger, Telegram, WhatsApp) to enable real-time data collection and mass-communication with target end-users, including beneficiaries and frontline workers. RapidPro also powers U-Report, UNICEF’s youth, and citizen engagement platform. As part of national systems strengthening, RapidPro also supports Digital Health interventions in 18 countries.

As a mobile tech programming tool, RapidPro allows partners to gather accurate real-time information on vital areas such as health, nutrition, education, water and sanitation, and child protection—even in remote and hard-to-reach places—and use that data to reach those most in need. Now in use in 36 countries, real-time monitoring using RapidPro can reach even more people by integrating with popular channels, including Facebook Messenger, Telegram, WhatsApp and Viber.

The technology allows users to design, pilot and scale direct mobile outreach services without the help of a software developer in both normal development contexts and humanitarian emergencies

Millions of children have been reached through mobile tech programme messaging using RapidPro. In Pakistan in 2018, families of 37 million children in 163 districts across Pakistan were reached through real-time information to increase demand for routine immunization with an initial focus in poorly performing polio tier 1 districts.

In 2022, 1 billion messages were exchanged (sent and received) using RapidPro

Other exchanges have helped to coordinate cash assistance programmes; monitor water, sanitation, hygiene and nutrition interventions; and provide early detection and response to children with disabilities.

The possibilities are endless.

Regions:

Global

Photo:

UNICEF/Esteve

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